Browsing: Marketing
For years, the deal between brands and influencers was simple: build an audience, become popular enough for companies to notice,…
Johannesburg, 15 July 2026 – Digital marketing has never been better at measuring performance. Brands can now track every click,…
The South African marketing landscape is witnessing a significant recalibration of digital budgets. Penquin, a leading brand and communications agency, has…
Behind every top brand is an exceptional marketing officer – African Business Behind every top brand is an exceptional marketing…
2025-12-27T16:03:18.073Z Share Copy link Email Facebook WhatsApp X LinkedIn Bluesky Threads lighning bolt icon An icon in the shape of…
2025-12-27T16:03:18.073Z Share Copy link Email Facebook WhatsApp X LinkedIn Bluesky Threads lighning bolt icon An icon in the shape of…
2025-12-27T16:03:18.073Z Share Copy link Email Facebook WhatsApp X LinkedIn Bluesky Threads lighning bolt icon An icon in the shape of…
2025 was a watershed year for marketers in South Africa. Consumer behaviour shifted, technology accelerated and brands that once relied…